
When Women Ran Fifth Avenue
Glamour and Power at the Dawn of American Fashion
Knopf Doubleday Publishing Group · Print & ebook · May 6, 2025
NEW YORK TIMES BESTSELLER • A glittering portrait of the golden age of American department stores and of three visionary women who led them, from the award-winning author of The Plaza.
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- Who it’s for
- A polished look at glamour, commerce, and the women who shaped Fifth Avenue.
- Genres
- Fashion Biographies, Retailing, Women's Lives
- Published
- Knopf Doubleday Publishing Group, May 6, 2025
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NEW YORK TIMES BESTSELLER • A glittering portrait of the golden age of American department stores and of three visionary women who led them, from the award-winning author of The Plaza. A BEST BOOK OF THE YEAR: Vogue, Smithsonian, New York Post, and Financial Times "Ms. Satow’s carefully researched book is compulsively readable: I found myself dashing through it like a novel.
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She portrays the women with verve; we get a glimpse into their lives, as well as a sense of what it was like at each of these retail meccas." —The Wall Street Journal "Compelling and colorful" —The Washington Post The twentieth century American department store: a palace of consumption where women, shopper and shopgirl alike, could stake out a newfound independence. Whether in New York, Chicago, or on Main Street, USA, men owned the buildings, but inside, women ruled. In this hothouse atmosphere, three women rose to the top. In the 1930s, Hortense Odlum of Bonwit Teller came to her husband's department store as a housewife and wound up running the company. Dorothy Shaver of Lord & Taylor championed American designers during World War II--before which US fashions were almost exclusively Parisian copies--becoming the first businesswoman to earn a $1 million salary. And in the 1960s Geraldine Stutz of Henri Bendel re-invented the look of the modern department store and inspired a devoted following of ultra-chic shoppers as well as decades of copycats. Journalist Julie Satow draws back the curtain on three visionaries in this stylish account, rich with personal drama and trade secrets, and showcases the women who made that beautifully curated world go round.
Glamour & Power
A polished look at glamour, commerce, and the women who shaped Fifth Avenue.
Come here for
- fashion-world power plays
- serious, elegant cultural history
Expect
- steady narrative momentum
- prestige tone without stiffness
Where it sits
| Women's Lives | 40% |
|---|---|
| Fashion Biographies | 37% |
| Retailing | 30% |
Percentages are BookFrontier’s reading of the book.
Publisher categories
- Fashion Biographies
- Women in Business
- Women's History
- Authors
- Julie Satow
- Publisher
- Knopf Doubleday Publishing Group
- Published
- May 6, 2025
- Format
- Print & ebook
- Reading lane
- Fashion Biographies