The Musician's Guide to Licensing Music by Darren Wilsey

The Musician's Guide to Licensing Music

How to Get Your Music Into Film, TV, Advertising, Digital Media & Beyond

Darren Wilsey, Daylle Deanna Schwartz

Clarkson Potter/Ten Speed · Print & ebook · February 16, 2010

Plug your music career into the lucrative new income streams of the digital marketplace Record deals are so twentieth century.

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Who it’s for
A practical overview of licensing agreements, industry contacts, placements, payment, and rights.
Themes
Music licensing for media, Marketing music and industry contacts, Licensing rights and payment
Genres
The Music Business, Copyright Law, Entertainment Industry

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About this book

Plug your music career into the lucrative new income streams of the digital marketplace Record deals are so twentieth century. Today, music licensing is the fastest route to widespread exposure and a steady income. Creators of films, television shows, commercials, video games, ringtones, podcasts and other digital-age media hunger for music perfectly suited to their projects—providing endless, lucrative opportunities for savvy musicians.

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Whether you’re an unknown composer, an up-and-coming songwriter, an independent-label performer, or a big label star, there’s a place for you in this fast-growing field—as long as you learn to master the game. How does music licensing work? Where are the most abundant and rewarding opportunities? Find the answers in this authoritative, up-to-the-moment overview of one of the most effective ways to market your talent. It’s all here: - The key players in the music licensing business and the best ways to make contacts and bring your music to their attention - Types of licensing agreements and how to understand them - An inside look at the licensing selection process and how to get a jump on music requests - Negotiating payment and protecting your music in the open marketplace, including international venues - Getting music licensed for television shows, films, commercials, digital media, and less obvious markets like colleges and universities, theater companies, corporate training videos, and restaurants - Firsthand advice from top music executives, marketers, music supervisors, lawyers, talent managers, and filmmakers

Music Licensing Routes

A practical overview of licensing agreements, industry contacts, placements, payment, and rights.

Come here for

  • Ways to reach music licensing contacts
  • Licensing for film, television, advertising, and digital media

Expect

  • Types of licensing agreements and how to understand them
  • Negotiating payment and protecting music, including in international venues

Where it sits

The Music Business93%
Copyright Law32%
Entertainment Industry27%

Percentages are BookFrontier’s reading of the book.

Publisher categories

  • Media & Communications
  • Entertainment Industry
  • The Music Business
Authors
Darren Wilsey, Daylle Deanna Schwartz
Publisher
Clarkson Potter/Ten Speed
Published
February 16, 2010
Format
Print & ebook
Theme
Music licensing for media · Marketing music and industry contacts · Licensing rights and payment
Reading lane
Media & Communications