Bad Influence by Deborah Cohen

Bad Influence

How the Internet Hijacked Our Health

Deborah Cohen, Blackstone Publishing

Oneworld Publications · Print & ebook · Forthcoming

When did we start trusting influencers over doctors?

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Who it’s for
Deborah Cohen examines how online health influencers fill gaps left by strained, costly medical care.
Genres
Healthcare Issues, Social Media & Online Life, Health Care Delivery
Published
Oneworld Publications, Forthcoming

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About this book

When did we start trusting influencers over doctors? You used to see a doctor. Now you go online. 'Uncomfortable but essential reading. Your definitive guide to separating medical facts from online fiction.' Adam Kay Want to track your blood sugar? Your heart rate? Your sleep? You can. Need to focus? Want to lose weight fast? Everything is a click away. But who is regulating this?

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As waiting times to see doctors grow ever longer and patients are often priced out of medical care altogether, influencers have filled the gap. From doctors promoting new therapies, to entrepreneurs selling solutions, these self-styled experts glow with good health and guarantee results. But they are not familiar with our medical history. They don't owe us a duty of care. And they're rarely either qualified or impartial. So why do we trust them?

Online Health Advice

Deborah Cohen examines how online health influencers fill gaps left by strained, costly medical care.

Come here for

  • Online influencers promoting therapies and selling health solutions
  • Questions about qualifications, impartiality, and duty of care

Expect

  • Examples include doctors promoting therapies and entrepreneurs selling solutions
  • A central question: why trust online health advice?

Where it sits

Healthcare Issues50%
Social Media & Online Life29%
Health Care Delivery24%

Percentages are BookFrontier’s reading of the book.

Publisher categories

  • Economics
  • Social Media & Online Life
  • Health & Wellness
  • Women's Health
Show all 8 publisher categories
  • Healthcare Issues
  • Medicine
  • Health Care Delivery
  • Self-Help
Authors
Deborah Cohen, Blackstone Publishing
Publisher
Oneworld Publications
Published
Forthcoming
Format
Print & ebook
Reading lane
Economics