Too High to Fail by Doug Fine

Too High to Fail

Cannabis and the New Green Economic Revolution

Doug Fine

Penguin Publishing Group · Print & ebook · July 2, 2013

The nation's economy is in trouble, but one cash crop has the potential to turn it around: cannabis.

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Who it’s for
Cannabis becomes a lens on economics, policy, and culture in this wry reported account.
Themes
Cannabis economics, Cannabis regulation, Cannabis's cultural and political impact
Genres
Agribusiness, Drugs & the Law, Agriculture & Food Policy

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For younger readers: The Story of Seeds, 10 Plants That Shook the World

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About this book

The nation's economy is in trouble, but one cash crop has the potential to turn it around: cannabis. ABC News reports that underground cannabis industry produces $35.8 billion in annual revenues. But, thanks to Nixon and the War on Drugs, marijuana is still synonymous with heroin on the federal level even though it has won mainstream acceptance.

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Too High to Fail is an objectively (if humorously) reported account of how one plant can change the shape of our country, culturally, politically, and economically. It covers everything from a brief history of hemp to an insider's perspective on a growing season in Mendocino County, where cannabis drives 80 percent of the economy. Doug Fine follows one plant from seed to patient in the first American county to fully legalize and regulate cannabis farming. He profiles a critical issue to lawmakers, media pundits, an ordinary Americans. It is a wild ride that includes college tuitions paid with cash, cannabis-friendly sheriffs, and access to the world of the emerging legitimate, taxpaying "ganjaprenneur."

A Crop’s Wider Stakes

Cannabis becomes a lens on economics, policy, and culture in this wry reported account.

Come here for

  • A sharp look at the economic stakes of cannabis farming
  • The meeting point of policy, business, and everyday life

Expect

  • A humorous, reported journey from hemp history to seed and patient
  • An insider’s view of a Mendocino County growing season

Where it sits

Drugs & the Law46%
Agriculture & Food Policy26%
Agribusiness24%

Percentages are BookFrontier’s reading of the book.

Publisher categories

  • Agribusiness
  • Healthcare Issues
  • Rural Life
Authors
Doug Fine
Publisher
Penguin Publishing Group
Published
July 2, 2013
Format
Print & ebook
Theme
Cannabis economics · Cannabis regulation · Cannabis's cultural and political impact
Reading lane
Agribusiness