The Meaning of Beer by Jonny Garrett

The Meaning of Beer

How Our Pursuit of the Perfect Pint Built the World

Jonny Garrett

Hanover Square Press · Print & ebook · November 26, 2024

Jonny Garrett, cofounder of the YouTube sensation Craft Beer Channel, travels in search of the deeper cultural impact of brewing—how it has become one of the world’s most important inventions and shaped our lives for millennia.

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Who it’s for
Beer becomes a lens on religion, technology, labor, politics, and the strange turns of invention.
Themes
Beer and cultural history, Brewing and human invention, Beer’s influence on society
Genres
Beer, Social History, How Cultures Work

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About this book

Jonny Garrett, cofounder of the YouTube sensation Craft Beer Channel, travels in search of the deeper cultural impact of brewing—how it has become one of the world’s most important inventions and shaped our lives for millennia. What’s the oldest and most consumed alcoholic beverage on earth? Beer, of course. And it might just be one of our more important inventions.

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Since its creation thirteen thousand years ago, our love of beer has shaped everything from religious ceremonies to advertising, and architecture to bioengineering. The people who built the pyramids were paid in ale; the first fridge was built for beer, not food; bacteria was discovered while investigating sour beer; Germany’s beer halls hosted Hitler’s rise to power; and brewer’s yeast may yet be the answer to climate change. In The Meaning of Beer, award-winning beer writer Jonny Garrett tells the stories of these incredible human moments and inventions, taking readers to some of the best-known beer destinations in the world—Munich and Oktoberfest, Carlsberg Brewery’s historic laboratory, St. Louis and the home of Budweiser—as well as those lesser known, from a five-thousand-year-old brewery in the Egyptian desert to Arctic Svalbard, home to the world’s most northerly pub. Ultimately, this is not a book about how we made beer, but how beer made us.

Beer’s Wider World

Beer becomes a lens on religion, technology, labor, politics, and the strange turns of invention.

Come here for

  • Cultural history with beer at its center
  • Unexpected links between brewing, invention, and power

Expect

  • A journey across famous and lesser-known beer destinations
  • Stories that range from ancient brewing to possible climate solutions

Where it sits

Beer84%
Social History58%
How Cultures Work27%

Percentages are BookFrontier’s reading of the book.

Publisher categories

  • Beer
  • Food Through History
  • Drinks & Cocktails
  • Civilizations
Show all 8 publisher categories
  • Social History
  • How Cultures Work
  • Customs & Traditions
  • Food Types & Ingredients
Authors
Jonny Garrett
Publisher
Hanover Square Press
Published
November 26, 2024
Format
Print & ebook
Theme
Beer and cultural history · Brewing and human invention · Beer’s influence on society
Reading lane
Beer