Soft Power by Joseph S Nye Jr

Soft Power

The Means to Success in World Politics

Joseph S Nye Jr

PublicAffairs · Print & ebook · April 27, 2005

From the pre-eminent scholar of foreign policy, a guide to soft power: the ability of governments to attract and persuade, rather than coerce by force Joseph S. Nye, Jr. coined the term “soft power” to describe a nation’s ability to attract and persuade.

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Who it’s for
A concise guide to influence that favors persuasion, not force.
Genres
Diplomacy, Geopolitics, Security Studies
Published
PublicAffairs, April 27, 2005

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About this book

From the pre-eminent scholar of foreign policy, a guide to soft power: the ability of governments to attract and persuade, rather than coerce by force Joseph S. Nye, Jr. coined the term “soft power” to describe a nation’s ability to attract and persuade. Whereas hard power—the ability to coerce— grows out of a country’s military or economic might, soft power arises from the attractiveness of its culture, political ideals, and policies.

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Hard power remains crucial in a world of states trying to guard their independence. But Nye argues that soft power – diplomacy, economic assistance, trustworthy information -- is essential as well in securing America’s national interests. One of the most influential books on foreign policy every written, Soft Power offers vital guidance in an age of geopolitical turmoil.

Quiet Influence

A concise guide to influence that favors persuasion, not force.

Come here for

  • soft power as a practical lens on influence
  • clear-minded framing for strategy and performance

Expect

  • conceptual framework over case-by-case storytelling
  • language suited to policy, strategy, and stagecraft

Where it sits

Diplomacy52%
Geopolitics44%
Security Studies36%

Percentages are BookFrontier’s reading of the book.

Publisher categories

  • World History
  • Diplomacy
  • Globalization
Authors
Joseph S Nye Jr
Publisher
PublicAffairs
Published
April 27, 2005
Format
Print & ebook
Reading lane
World History