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The Surprising Truth About What Motivates US
Penguin Publishing Group · Print & ebook · April 5, 2011
The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach.
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- Who it’s for
- A clean, useful rethink of motivation for work that depends on getting people moving.
- Genres
- Business Motivation, Leadership, Organizational Behavior
- Published
- Penguin Publishing Group, April 5, 2011
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Start with this bookAbout this book
The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation from the author of When: The Scientific Secrets of Perfect Timing Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others).
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In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
Motivation, Reframed
A clean, useful rethink of motivation for work that depends on getting people moving.
Come here for
- motivation, management, and selling in one tidy framework
- practical language you can return to later
Expect
- clear takeaways over theory fog
- the feel of a toolkit, not a pep talk
Where it sits
| Business Motivation | 79% |
|---|---|
| Leadership | 36% |
| Organizational Behavior | 31% |
Percentages are BookFrontier’s reading of the book.
Publisher categories
- Business Motivation
- Sales Management
- Leadership
- Authors
- Daniel H. Pink
- Publisher
- Penguin Publishing Group
- Published
- April 5, 2011
- Format
- Print & ebook
- Reading lane
- Business Motivation