Graphic Design for Everyone by Cath Caldwell

Graphic Design for Everyone

Understand the Building Blocks So You Can Do It Yourself

Cath Caldwell

DK · Print & ebook · August 6, 2019

Transform your ideas into powerful visuals--to connect with your audience, define your brand, and take your project to the next level.

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Who it’s for
Build visual communication skills by connecting typography, color, photography, and illustration with clear purpose.
Themes
Graphic design fundamentals, Branding and visual communication, Practical design projects
Genres
Graphic Design, Branding & Logo Design, Typography

About this book

Transform your ideas into powerful visuals--to connect with your audience, define your brand, and take your project to the next level. This highly practical design book takes you through the building blocks of design--type, photography, illustration, color--and shows you how to combine these tools to create visuals that inform, influence, and enthral. Grasp the key principles through in-depth how-to articles, hands-on workshops, and inspirational galleries of great design.

Continue reading

Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to organize different elements of a layout to boost the impact and meaning of your message. Then apply your skills to do it yourself, with ten step-by-step projects to help you create your own stunning designs--including business stationery, invitations, sales brochure, website, online newsletter and e-shop. There's also plenty of practical advice on publishing online, dealing with printers, commissioning professionals, finding free design tools, and much more. If you're ready to use powerful design to take your pet project or burgeoning business to the next level, Graphic Design for Everyone is your one-stop resource to help you become an effective, inspirational visual communicator.

Design in Practice

Build visual communication skills by connecting typography, color, photography, and illustration with clear purpose.

Come here for

  • A practical look at how type and layout shape a message
  • Hands-on projects spanning stationery, websites, and brochures

Expect

  • How-to articles, workshops, and galleries of design
  • Guidance on branding, online publishing, and working with printers

Where it sits

Graphic Design53%
Typography47%
Branding & Logo Design44%

Percentages are BookFrontier’s reading of the book.

Publisher categories

  • Digital Art
  • Graphics Tools
  • Illustration
Authors
Cath Caldwell
Publisher
DK
Published
August 6, 2019
Format
Print & ebook
Theme
Graphic design fundamentals · Branding and visual communication · Practical design projects
Reading lane
Digital Art