Consumption Economics
The New Rules of Tech
Point B Inc · Print & ebook · November 1, 2011
If you're a tech company, the most dramatic effect of megatrends like cloud computing, managed services, and the rise of consumer technology won't be felt in your company's product line.
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- Who it’s for
- Tech company executives navigating a shift in business models
- Themes
- Technology business model change, Consumption-based pricing, Profitable growth
- Genres
- Tech Industry, Why People Buy, Strategic Planning
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If you're a tech company, the most dramatic effect of megatrends like cloud computing, managed services, and the rise of consumer technology won't be felt in your company's product line. The true disruption will be to your business model. Future customers won't want to pay you high prices out of big CapEx budgets anymore.
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They will expect lower cloud prices paid from OpEx budgets only when and if they successfully consume the business value of your products.How your company reacts to this risk shift could either accelerate the commoditization of your products or lead you to a new stage of profitable growth. For the first time, the tools are on the table to truly eliminate barriers of cost and complexity created by the last generation of tech. Consumption Economics is the owner's manual for tech company executives who want to drive their company successfully into the next one.
Who it’s for
- Tech company executives navigating a shift in business models
- Readers interested in cloud pricing and consumption-based business models
Where it sits
| Tech Industry | 56% |
|---|---|
| Why People Buy | 45% |
| Strategic Planning | 26% |
Percentages are BookFrontier’s reading of the book.
Publisher categories
- Software Development
- Tech & Society
- Authors
- Todd Hewlin, J.B. Wood, Thomas Law
- Publisher
- Point B Inc
- Published
- November 1, 2011
- Format
- Print & ebook
- Theme
- Technology business model change · Consumption-based pricing · Profitable growth
- Reading lane
- Software Development