
Strikingly Different Selling
6 Vital Skills to Stand Out and Sell More
Mango · Print & ebook · January 18, 2022
Six years of research involving nearly 3,000 sales professionals from around the world reveals the 3 distinguishing habits that differentiate top sales performers from the herd and make them "strikingly different" in today's global marketplace.
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- Who it’s for
- Six sales skills address client interactions, differentiation, and closing gaps.
- Genres
- Sales & Selling, Sales Management, Customer Relations
- Published
- Mango, January 18, 2022
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Start with this bookAbout this book
Six years of research involving nearly 3,000 sales professionals from around the world reveals the 3 distinguishing habits that differentiate top sales performers from the herd and make them "strikingly different" in today's global marketplace. Superior Sales Success#1 New Release in Global and Direct Marketing You are competing with the top salespeople in your industry for the same customers. For each sales opportunity there is only one winner.
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What separates a "winner" from the rest of the very best and makes them "strikingly different"? Six years of intensely focused research involving more than 2,800 sales professionals from 135 countries reveals the 6 vital skills that separate top sales performers from the herd. Learn what it takes to be that one winner! What really works to stand out and sell more? In their book Strikingly Different Selling, Dale Merrill, Scott Savage, Jennifer Colosimo, and Randy Illig (the sales performance experts at FranklinCovey) reveal the secrets to consistent, predictable sales success. The 6 Vital Skills. The author team found that most consultants and sales professionals believed they were doing a great job in their client interactions. Yet 70 percent of the time client executives felt their meetings with sales professionals were a waste of time. To the authors, this was a major surprise. But, for the "Strikingly Different" sales professionals, there were six things they did to consistently outperform their competitors and radically change their client interactions and results. Go from being just one of the sales crowd to the superior choice. Read Strikingly Different Selling: 6 Vital Skills to Stand Out and Sell More and learn the details behind the 6 skills. The 6 vital skills to stand out and sell more: Capture Attention with Verbal Billboards Create Excitement with Movie Trailers Build Confidence with Flashbacks and Flashforwards Become Essential with "Why Us!" Differentiators Get Curious and Find the Gaps Navigate Traffic Lights and Close the Gaps If you have found books such as SPIN Selling, The Challenger Sale, To Sell is Human, The Secrets of Closing the Sale, or Start with Why to be useful; then your next read should be Strikingly Different Selling .
Six Vital Skills
Six sales skills address client interactions, differentiation, and closing gaps.
Come here for
- Verbal billboards to capture attention
- Movie trailers to create excitement
Expect
- Flashbacks and flashforwards to build confidence
- Traffic lights and closing gaps
Where it sits
| Sales & Selling | 98% |
|---|---|
| Customer Relations | 32% |
| Sales Management | 24% |
Percentages are BookFrontier’s reading of the book.
Publisher categories
- Business Skills
- Authors
- Dale Merrill, Scott Savage, Randy Illig
- Publisher
- Mango
- Published
- January 18, 2022
- Format
- Print & ebook
- Reading lane
- Business Skills