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Management of Art Galleries by Magnus Resch

Management of Art Galleries

Magnus Resch

Phaidon Press · Print & ebook · August 2, 2018

A Art pick for readers exploring Management of Art Galleries.

MarketingManagementArt Business & Careersbusiness
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economics
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Genres
Art Business & Careers, Management, Marketing
Published
Phaidon Press, August 2, 2018

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About this book

The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders What makes an art gallery successful? How do galleries ensure their marketing is right? How should galleries best approach new markets and customers, while still serving their loyal clientele?

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Based on the results of an anonymous survey sent to more than 8,000 galleries in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art, newly updated and revised, is a compelling read, with an approach that is both aspirational and practical.

Where it sits

Art Business & Careers98%
Marketing32%
Management24%

Percentages are BookFrontier’s reading of the book.

Publisher categories

  • Art Business & Careers
Authors
Magnus Resch
Publisher
Phaidon Press
Published
August 2, 2018
Format
Print & ebook
Reading lane
Art Business & Careers