Marketing Books
Books selected for readers looking for marketing books.
Optimized for books about marketing.
Kotler on MarketingPhilip KotlerFits this list for its focus on marketing.Shelf signal: Internet Marketing
Marketing 6.0Philip Kotler, Hermawan KartajayaFits this list for its focus on marketing.Shelf signal: Internet Marketing
Innovative B2b MarketingSimon HallFits this list for its focus on marketing.Shelf signal: B2B Marketing
The End of MarketingCarlos GilFits this list for its focus on marketing.Shelf signal: Internet Marketing
Digital Marketing AnalyticsChuck Hemann, Ken BurbaryFits this list for its focus on marketing.Shelf signal: Internet Marketing
Global MarketingKate GillespieFits this list for its focus on marketing.Shelf signal: International Marketing
A Marketer's Guide to Digital AdvertisingShailin Dhar, Scott ThomsonFits this list for its focus on marketing.Shelf signal: Internet Marketing
Cultural Intelligence for MarketersAnastasia Karklina Gabriel, Anastasia Kārkliņa GabrielFits this list for its focus on marketing.Shelf signal: Workplace Diversity & Inclusion
Sport MarketingWindy Dees, Patrick WalshFits this list for its focus on marketing.Shelf signal: Business of Sports
Greener MarketingJohn Grant, John T. GrantFits this list for its focus on marketing.Shelf signal: Green Business
Responsible MarketingLola BakareFits this list for its focus on marketing.Shelf signal: Workplace Diversity & Inclusion
ISE International MarketingPhilip Cateora, John GrahamFits this list for its focus on marketing.Shelf signal: International Marketing
The 22 Immutable Laws of BrandingAl Ries, Laura RiesFits this list for its focus on marketing.Shelf signal: Branding & Logo Design
Marketing MetricsPaul W. Farris, Neil BendleFits this list for its focus on marketing.Shelf signal: Marketing Research
Blue Ocean Strategy, Expanded EditionW. Chan Kim, Renée MauborgneIncluded for strong growth alignment with this marketing list.Shelf signal: Strategic Planning
FocusAl RiesFits this list for its focus on marketing.Shelf signal: Strategic Planning
Kellogg on BrandingAlice M. Tybout, Philio KotlerFits this list for its focus on marketing.Shelf signal: Branding & Logo Design
The 22 Immutable Laws of MarketingAl Ries, Jack TroutFits this list for its focus on marketing.Shelf signal: Starting a Business
The Fall of Advertising and the Rise of PRAl Ries, Laura RiesFits this list for its focus on marketing.Shelf signal: Public Relations
Kellogg on Branding in a Hyper-connected WorldAlice M. Tybout, Tim CalkinsIncluded for strong business alignment with this marketing list.Shelf signal: Advertising & Promotion
Marketing MetricsPaul Farris, Neil BendleFits this list for its focus on marketing.Shelf signal: Marketing Research
AlchemyRory Sutherland, MarinerIncluded for strong science alignment with this marketing list.Shelf signal: Why People Buy
Sport MarketingBernard J. Mullin, Stephen HardyFits this list for its focus on marketing.Shelf signal: Business of Sports
Market Research in PracticePaul HagueStrong fit for this marketing list in the marketing research lane.Shelf signal: Marketing Research







